Product Marketing Intern - Software for Engineering Design

At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.
Selected candidate will join a team that is responsible for marketing state of the art engineering design software for PCB design that is used by biggest and best electronics product companies world-wide. Learn about the upcoming market trends long before they make it in electronics products.
Electronics today can be found everywhere ? in your pocket, in your tablet or laptop, in your car, at your workplace, and in buildings and homes. Smartphones and other mobile devices combine incredible compute power with the ability to be connected anywhere, any time. Hundreds of thousands of applications or ?apps? are available for a myriad of connected devices.
Cadence is a leading provider of Electronic Design Automation (EDA) tools. Our tools help engineers design the products of tomorrow.
Key Responsibilities:
+ Overseeing the design, creation, management and distribution of marketing content in support of Product Marketing Strategy
+ Provide interface and drive content coordination with Corporate Marketing team on external product communications/programs (print and on-line advertising, social media, email, webinars, seminars, workshops, and tradeshows)
+ Perform basic customer, market, technology and competitive analysis through research using web and internal resources
+ Perform web-based analytics and analysis and provide summarized feedback on website/community traffic, social media trends etc.
+ Project/program management of product launch plans, annual Marketing Strategy plans.
+ Author and distribute product-related communications to the sales and channel partner global teams
+ Assist product marketing to ensure consistent messaging occurs in outbound collateral where local language is required
+ Research marketing tools and guide product marketing in techniques to upgrade and modernize presentations and marketing collateral
+ Maintain and update external and internal websites by working with corporate marketing team and internal websites by directly managing/editing
Mandatory Qualifications:
+ Effective written and oral communication skills
+ Basic understanding of business concepts and market dynamics
+ Interested, knowledgeable, articulate and motivated by hi-tech product market
+ Literate in MS Office applications
+ Self-motivated and the ability to work with limited direction on multiple tasks concurrently in dynamic environment
+ Capable of taking abstract concepts and produce detailed results
Preferred Qualifications:
+ Ideal candidate will have a background, experience in marketing with a EE / technical background or a flair for marketing technical products
+ Basic understanding of electronics products and electronic design including PCBs, Second language literacy preferred
+ Graphic design, audio and video creation and editing. Familiar with Adobe tools.
We?re doing work that matters. Help us solve what others can?t.
Cadence plays a critical role in creating the technologies that modern life depends on. We are a global electronic design automation company, providing software, hardware, and intellectual property to design advanced semiconductor chips that enable our customers create revolutionary products and experiences.
Thanks to the outstanding caliber of the Cadence team and the empowering culture that we have cultivated for over 25 years, Cadence continues to be recognized by Fortune Magazine as one of the 100 Best Companies to Work For. ?Our shared passion for solving the world?s toughest technical challenges, our dedication to pushing the limits of the industry, and our drive to do meaningful work differentiates the people of Cadence.
Cadence is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, basis of disability, or any other protected class.

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